Wow… where do I start? It’s been a fun-filled, hectic, crazy, whirlwind 3 months for us…I’m running out of adjectives. We’ve managed to launch En Voyage across every social media platform that we saw fit and we’ve achieved a substantial number of followers on Instagram, Twitter, Snapchat and our blog page itself through site clicks and views…this has all happened in 3 months.
I’m not sure that we realised how challenging and time consuming running an online business would be. It’s genuinely taken over our life, every minute of the day watching our social media followers increase and then decrease across every platform. It’s the first thing that we do when we wake up in the morning and the last thing that we do before we go to sleep in the evening. Visiting a restaurant, bar or hotel and having our phones in hand photographing every single thing in sight that means something to us, letting our food go cold on the table whilst we get as many photos of it as possible from every single angle (even if that means standing up to get the best shot it in a completely full venue). I think we’ve had dreams about what blog post that we’re going to write next and what sort of reaction it’s going to get and who we’re going to send it to.
So why do we do it, you may ask? Well the simple answer is, we absolutely love it! It’s extremely exciting knowing that people and fellow travelers and lifestyle bloggers are engaging with our content and finding our material interesting. We love to visit new restaurants, sample new cocktail menu’s, stay in the latest hotel and genuinely be able to share our experiences with people in the hope that they may find them insightful and beneficial in some way or other. We have a profound interest in helping businesses thrive by promoting their products and services through the network that we have and hope to build. We LOVE writing. Being two creative individuals with huge creative backgrounds, we tend to enjoy sitting down in a quiet room and writing about the amazing culinary experience that we’ve just had or the city that we’ve just visited that we’d never been to before. It’s very much like keeping a diary…only a public one.
The creativity stems from a passion for the arts and this helps us when capturing images on Instagram or Snapchat. We do that thing where we stand there for a painfully long time, normally in one of the most awkward/busy places trying to get the lighting just right or taking about 100 pictures of the same thing. Why do we do that? Because we care about our brand and this is what we’re passionate about.
We’ve explained in really minor detail about where the idea actually came from in our ‘About’ section on our page, but let me explain in a bit more depth why we exist. The Algarve…a summer’s day in 2016…lying on a cabana with a cocktail in hand, in a paid beach club, reflecting on how lucky we were and what a great summer we were having etc. As we continued to talk about the experiences that we’d shared and some of the places that we’d been to and were going to visit for the duration of the summer, it became very apparent that we had a mutual love and passion for travel and lifestyle, and not just travel…luxury travel.
You know when you’re having a conversation and have a bit of a light-bulb moment and your speech gets a bit quicker and you urgently need to say everything that is in your head before you internally combust through excitement? We wanted to tell stories through travel and be able to advise on food, drink and hotel hot-spots. For the following few days, we brainstormed ideas and decided how we were going to implement our love for 5* getaways and a certain quality of life. The discussions continued and we drove ourselves crazy creating a brand that people were going to take to.
Fast forward to the beginning of March 2017 and here we are, living and breathing it. Spending the majority of our time planning our content, understanding what material people are going to find interesting. But more than that…just providing our audience with a real honest account in the simplest of ways. Places to go and not to go. We don’t see this as a chore, both of us finish our full time day and will carry on writing or creating branded hashtags on social media or browsing other similar travel and lifestyle pages for some new inspiration around places that we can visit.
This year is going to be a big year for En Voyage and we’re excited to share all of our luxury travel experiences with you and provide you with a bit more insight into our lives and what we get up to.